iMedia R081 Pre Production Skills

LO2: Planning Pre Production documents

Revision tools
You can print this page for a quick reference guide or you can use the tools below to create printable test sheets
2.1: interpret client requirements for pre-production based on a specific project brief
Planning Pre Production documents
clientThe person or company who has asked for the media product to be made
contentThe images, text and other items you'd expect to see in a media product
genreThe category of similar products that this media product falls into (e.g. horror / kids / comedy)
project briefDescription of the media product agreed with the client.
purposeWhat the final media product must achieve (e.g. educate, inform, entertain, advertise, promote)
requirementsThe list of what the media product must be like in order to be suitable for the target audience and purpose.
styleThe colours, fonts and layout of a media product
themeThe topic and type of content you'd expect to see in a media product
2.2: identify timescales for production based on target audience and end user requirements
Planning Pre Production documents
end userThe person who will use or view the final media product
requirementsList of features that the final media product should have
target audienceThe group of people that will use or view a pre-production document or final media product
timescaleHow long the production team has to create a media product
2.3: conduct and analyse research for a creative digital media product using primary and secondary sources
Planning Pre Production documents
digitalElectronic (made and viewed on a computer)
media productA video, animation, comic, image, sound or game
primary sourceFinding out new information directly (e.g. focus group, survey, questionnaire or interview)
researchFinding out what a target audience wants and how to make a media product as suitable as possible
secondary sourceAnalysing information from someone else's research (e.g. looking at books, magazines, reviews or similar products)
2.4: produce a work plan and production schedule containing tasks, activities, work flow, timescales, resources, milestones, contingencies
Planning Pre Production documents
activitiesThe smaller steps that need to be done to complete each task
contingency timeTime that is set aside without being allocated to a specific task or activity in case something takes longer than expected
milestonesA point in time where a significant amount of progress will have been made on a media product
production scheduleAn overview showing which jobs need to be done to design and produce a media product
resourcesThe hardware and software needed to complete a job
tasksThe main jobs required to produce a media product
timescaleHow long the production team has to create a media product
work flowThe order that tasks and activities need to be completed in.
work planA guide showing what steps to take to create a media product: what order to do them in and how long they'll take.
2.5: categorise and describe a target audience (gender / age / ethnicity / income / location / accessibility)
Planning Pre Production documents
accessibilityWhether the target audience has any physical disabilities and how that affects access to hardware and software
ageHow old the target audience is and how that affects their interests, vocab and budget
ethnicityThe religion, race and nationality of the target audience and how that affects their language and interests
genderIf the target audience is male, female or a mixture and how that affects their likes / dislikes
incomeHow much money the target audience has and how that affects their interests and priorities
locationWhere the target audience lives and works and how that affects their language and interests
2.6: describe the hardware, techniques and software used for digitising and creating pre-production documents
Planning Pre Production documents
desktop publishingSoftware used to create posters, booklets and newsletters
digital cameraHardware used to capture a photo that can be stored on a computer
digitisingCapturing or recording something so that it can be stored and viewed on a computer
displayHardware used to show software, images and text
file managementSoftware used to rename, copy and delete files and organise them into folders
graphics editingSoftware used to create and edit images
graphics tabletHardware used to control a cursor around the screen and control software using a pen
hardwarePhysical devices that make up part of a computer
internet browserSoftware used to view web pages
keyboardHardware used to type text and control software
mouseHardware used to move a cursor around the screen to control software
pre-production documentsMood boards, mind maps, visualisation diagrams, scripts and storyboards
printerHardware used to create physical documents from digital images and text
scannerHardware used to capture pages or pictures as a digital image or pdf
softwarePrograms that run on a computer
spreadsheetSoftware used to store and analyse data (e.g. finances)
word processingSoftware used to write, edit and print written documents
2.7: describe the health and safety considerations when creating digital media products
Planning Pre Production documents
Location reccesVisit a place that will be used whilst a media product is produced to check suitability and safety
Risk assessmentsDocuments created to identify what could go wrong and minimize the hazards
Safe working practicesHow to stay safe whilst working on a production
2.8: describe how legislation applies to creative media production (data protection, privacy, defamation, certification, classification, copyright and intellectual property)
Planning Pre Production documents
CertificationProof that a media product meets a set of technical standards (e.g. Dolby Sound / HD / DVD)
ClassificationProof that a media product is suitable for a particular age group
CopyrightThe right to be known as the creator or owner of a digital product, which prevents others from using it without permission
Creative CommonsType of copyright license where you are free to use an asset as long as you acknowledge who the author is.
Data Protection ActLegislation saying how all personal data collected must be accurate, stored securely and not kept for longer than is necessary
Defamation ActLegislation saying how media products mustn't lie in a way that damages someone's reputation
Intellectual propertyPatents, trademarks and copyright
LegislationA law or set of laws.
PrivacyPersonal data must only be used, shared or stored for the purpose that was stated when a user gave their consent.
Public domainWhen an asset is freely available without any copyright restriction
TrademarkA word or short phrase that is the name of a company or product which can only be used legal permission