| Keyword | Definition |
|---|---|
| adverts | people or businesses can pay for their webpages to appear at the top of search rankings |
| date | recently updated web pages appear higher in search rankings |
| domain name | the first part of the web address |
| inbound links | getting other web pages to link to your web page can improve your search ranking |
| mobile friendly | web pages that can be viewed on mobile devices appear higher in search rankings |
| outbound links | linking to other web pages can improve your search ranking |
| rank | the order in which web pages results appear when you search |
| relevance | web pages that contain key words or phrases that match what you searched for appear higher in search rankings |
| reviews | businesses or products with good reviews may appear higher in search rankings |
| search engine | website that allows you to find the most suitable web pages |
| secure | encrypted web pages appear higher in search rankings |
| source | web pages from trusted or popular domains appear higher in search rankings |
| URL | uniform resource locator which is the online address of a webpage or file |