| Keyword | Definition |
|---|---|
| bias | where a survey question unfairly leads people to a particular response |
| branching | where people see different questions in a survey depending on their previous answers |
| closed question | a survey question where people have limited options to choose from for their answer |
| likert scale | where people choose answers to multiple statements from options between two extreme responses |
| open question | a survey question where people can write whatever they like for their answer |
| poll | a survey where people's answers to questions can be collected and analysed |