iMedia R081 Pre Production Skills
LO4: Reviewing Pre Production documents
LO4: Reviewing Pre Production documents
| Keyword | Definition |
|---|---|
| age | How old the target audience is and how that affects their interests, vocab and budget |
| budget constraint | Limits to the amount of money that can be spent when designing and creating a media product |
| clarity | The readability of a pre-production document: is there enough detail in annotations? How does it use whitespace? |
| client | The person or company who has asked for the media product to be made |
| client brief | Document that explains exactly what the client wants the production company to create |
| ethnicity | The religion, race and nationality of the target audience and how that affects their language and interests |
| format | The layout and structure of a pre-production document: does it look like a moodboard / mindmap / visualisation diagram / script / storyboard?) |
| gender | If the target audience is male, female or a mixture and how that affects their likes / dislikes |
| income | How much money the target audience has and how that affects their interests and priorities |
| interest | What the target audience likes and dislikes |
| legal requirements | Rules that the pre-production document has to consider based on the law (e.g. data protection, privacy, copyright, defamation) |
| location | Where the target audience lives and works and how that affects their language and interests |
| purpose | What a pre-production document is trying to achieve (e.g. educate, inform, advertise, promote, entertain) |
| style | The design choices of a pre-production document: does it use suitable colours / fonts / images? |
| suitability | How effective the content of a pre-production document is for the target audience and purpose |
| target audience | The person or group of people who will use the pre-production document |
| time constraint | Limits to the amount of time available when designing and creating a media product |
| Keyword | Definition |
|---|---|
| Content | what the pre-production document is expected to include |
| improvement | How a pre-production document can be made better and why that would make it more effective. |
| Purpose | what the pre-production document is supposed to be used for |
| Suitability | how relevant or effective a pre-production document is for it's target audience or how closely it meets the requirements of the client brief |